Written for Scottish SMEs making real decisions about their website, their systems, or both.
A dental website is a regulated advertisement, and three rulebooks apply at once. What the GDC requires you to display, the prescription-only medicine rule that catches careful practices, the regulator Scottish sites name wrongly, and what you are still free
Why roofers are the most heavily targeted trade for bought leads, what a shared lead actually costs you, and the one kind of content a roofing firm can produce that no competitor or agency can copy.
Since September 2021 the CMA has required specific price information on funeral directors’ websites, and since March 2025 Scottish firms are inspected against a statutory code. What the rules actually say, and the twelve-point check you can run this afternoon.
What is genuinely different about building a recovery website for Fife, Edinburgh and Perth, including the Edinburgh Low Emission Zone rules that changed in June 2024, why there is no recovery exemption, and the local route most operators miss.
How local ranking actually works, why distance is the factor you cannot change, and why the usual fix (fifty templated location pages) is the exact pattern Google names as doorway and scaled content abuse.
WooCommerce runs 47.8% of all e-commerce systems, so the platform tells you nothing about build quality. The engineering decisions do. Our full build standard, published so you can interrogate any quote you receive, including ours.
An accountancy website is a due-diligence page, not a shop window. It is read by someone deciding whether to rule you out. The five questions that eliminate you, whether yours needs rebuilding or finishing, and how to work out if
Most electricians’ websites are built for the anxious homeowner with a tripping circuit. Two other customers arrive at the same site, and one of them, the landlord with a renewal date and a portfolio, is the most valuable and the
Most firms do not have a work problem, they have a throughput problem. A practical guide to the seven places work queues in a small or mid-sized law firm, a ten-minute diagnostic to find yours, and which are worth solving
Most lost work is not lost on price or quality. It is lost in the gap between an enquiry arriving and somebody answering it, and again in the follow-up that depended on someone remembering.
The monthly plan fee is the least interesting number in the decision. The costs that matter are the percentage charged for using your own payment provider, the apps you rent forever, and what happens when you want to leave.
When a website is slow, hosting gets the blame because it is the one part that arrives as a monthly bill. It is usually not the cause. Here is what actually slows a small business website down, in the order
Every web designer has a good website, which makes it the least useful signal available. The four kinds of supplier you’ll meet, what price actually tells you, the five questions worth asking, and whether local really matters.
AI applied to a clear, defined process makes it faster and cheaper. Applied to a vague one, it produces confident nonsense at scale. An honest look at what AI actually does for a small business, and what has to be
Your website’s most expensive problems are the ones you can’t see. Our free audit checks performance, technical SEO, security and conversion readiness, and tells you exactly what to fix first.
A good website used to be a competitive advantage on its own. Now it’s the minimum. Here’s what actually separates businesses that are pulling ahead from the ones stuck doing manual admin.